MEREDITH GISKE

I've spent much of the last two decades building brands for New Belgium Brewing Company, one of the largest craft breweries in the US. I wore many marketing hats there over the years, and have had the unique opportunity to have helped lead their growth from small, regional brand to national.

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Most recently I've helped many other regional and national brands get to know their unique consumer cultures and refine or reinvent their relationships with their communities.

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In particular, I love the part of brand building that is human. My background in psychology and design led me down this path and understanding what makes consumers tick in sync is my jam.